Estée Lauder Cos. got its start when the founder and her husband sold cosmetics from the trunk of their car. But cosmetics sales today are all about digital and few companies do it better than Lauder. In fact, sales growth has accelerated for the past several quarters which has helped the company's share price jump 60% in the past 12 months.     A successful digital strategy depends on first grabbing consumers’ attention, CEO Fabrizio Freda told Bloomber. After that, companies n...